Go solo without
going it alone.
A self-paced course for the people who are done waiting for permission to leave, and want a real plan for what comes next.
Enroll NowYou already know something has to change.
You don't need convincing that the old model is wearing thin. You need a structured way to figure out what's next. This course is built for three kinds of people.
The corporate professional planning the leap
You have the title and the track record. What you don't have is a clear picture of how to leave well, and what to build on the other side instead of just landing in another version of the same thing.
The consultant stuck at the solo ceiling
You went out on your own and it worked, up to a point. Now you're capped by your own hours and quietly wondering whether the only way up is to become the agency you left.
The fractional executive who wants a model
You're doing the work, but the structure around it is improvised. You want a partnership framework that lets you take on more without taking on a payroll.
The choice was never solo or stay. There's a third way.
The collective model lets you keep your independence and still have a bench behind you. Shared infrastructure, real collaborators, work that scales past your own calendar. It's the model I built Artisan on, and this course is the map I wish I'd had when I started.
Everything you need to evaluate, join, or build a collective.
The Collective Advantage takes you from "I think I want this" to a decision you can actually stand behind, with the structure to act on it. Seven modules, worked at your own pace, with tools you fill in as you go rather than notes you forget.
This isn't theory. It's the path drawn directly from building Artisan Strategy Partners on the collective model, including the parts that didn't work the first time.
- 7 self-paced modules you can work in an evening or stretch across weeks
- 15 fillable worksheets so the thinking lives on paper, not in your head
- A readiness scorecard to tell you honestly where you stand
- A final commitment exercise that turns intention into a plan
- A mindset card to keep nearby for the days you wobble
Advantage
Seven steps, in order.
Each module ends with a worksheet, so you finish with a decision and the work to back it, not just a feeling.
Name what you actually want
Before the how, the what. Get honest about the life and work you're building toward, separate from the one you're leaving.
Understand the collective model
What a collective is, what it isn't, and how it differs from a firm, an agency, and going it alone. The real mechanics.
Run your readiness scorecard
An honest assessment of where you stand financially, professionally, and personally, so the leap is a decision rather than a gamble.
Evaluate or design your model
Whether you're joining a collective or building one, the criteria that separate a good fit from an expensive mistake.
Position yourself
How to articulate what you bring so the right partners and clients understand your value without you over-explaining it.
Build the structure
The practical scaffolding: how work flows, how money moves, how you protect your independence inside a shared model.
Make the commitment
The final exercise that turns everything you've worked through into a concrete plan with a date attached.
I didn't study the collective model. I built one.
I left a VP seat to start Artisan Strategy Partners, and I built it on exactly the model this course teaches. I made the financial calls, designed the structure, and learned which assumptions held and which ones cost me.
Twenty years across strategy and operating leadership taught me how to build something that lasts. The leap taught me what no one tells you before you make it. This course is both.
One price. Lifetime access.
Pay once and the course is yours, including every worksheet and any updates I make down the line.
Launch price for a limited window. Returns to $497 after launch.
Enroll NowInstant access · Self-paced · Yours for life
The honest answers.
Is this for me if I haven't decided to leave yet?
Yes. A good part of the course is the readiness scorecard, which exists precisely so you can decide with clear eyes instead of guessing. Plenty of people finish and conclude the timing isn't right. That's a useful outcome too.
How much time does it take?
It's self-paced. You can move through it in a focused weekend or spread it across a month of evenings. The worksheets are where the real time goes, and that time is the point.
Do I need to be building a collective specifically?
No. The course works whether you're evaluating a collective to join, designing your own, or simply deciding whether the model fits the way you want to work.
What if I'm not ready to act right away?
You keep lifetime access. Work through it now for the thinking, come back to the worksheets when the timing lines up.
You don't have to do it alone.
The hardest part of the leap is the part where you can't see the other side. This course is the bridge. Walk across it on your own time, with a plan in hand.
Enroll Now